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Magnify Update: Photo Upload and more 2008-12-01 16:50:22 Happy holidays from the team at Magnify.net.In this update, we have a new feature announcement, an invitation to Magnify's live community conference call on December 9, and a link to Connecting India's channel with news from the Mumbai terrorist attacks,Photo GalleryThings have been busy here, and we've just rolled out some new code that we wanted to share with you. It's a collection of features that we've been asked for for a while -- all related to photo upload management and presentation.So, today Magnify.net is pleased to announce the beta release of Photo Gallery support!Just in time for the most photogenic season of the year, we've got a bunch of new features and functions to make photo uploads easier, photo management easier, and idenity around content items clearer.Here's how it works:* User Photo Upload. On most channels, photo support is already enabled, and you are ready to accept photo uploads from your channel members.To post a photo, just go to your channel's subm
Making $$$ Online - Part 3 2008-12-01 14:31:38
Making $$$ Online - Part 3
By Steve Rosenbaum
In Part #1, we warned you these things take time. In Part #2, we talked about Community and the importance of Community.
Now, we're going to get to the part that everyone wants to learn about: Advertising. First, if you haven't played with Google AdSense yet, now'se the
time. With AdWords, it's credit card simple - so go and spend $20 and
learn about how the system works - it will help you understand the
AdSense side of the equasion when you go to put ads on your site. It's
good to know, at least in part, where they're coming from. It's
self-serve, low cost, and you're off to the races. We've used lots of ad networks here at Magnify.net, and I can tell you
- we haven't found any that perform better, or do a better job of ad
targeting than AdSense. If you don't have an AdSense account set up, do
it right now. It's worth the 10 minutes it takes. I
Making $$$ Online - Part 2 2008-11-25 13:47:54
Part #2 - How To Make Money On the Web: Community
By Steve Rosenbaum In part #1, we talked about traffic and about building a destination to insure traffic and SEO visabiity for your site. Today, we're going to talk about the power of social networking- and
how you can create value for both you and your visitors by employing
the tools and philosophies of social media and community. When you think about community - you need to first decide wether you
are willing to allow your site to have the core elements of community.
They are a). Membership b). Participation and c). Transparency. Each
of these elements are essential, but the are a wide variety of ways to
implement them. Membership: While content sites and destination sites don't need any kind of
membership logins, once you start inviting contribution and
participation, you need to have a way of assuring that each member of
your site has an identity that can be verified. This can be
"Set Her Apart" Goes Live 2008-11-24 15:42:26 New York, NY (November 23, 2008) – Video evangelist Dwight Tom announced today the launch of SetHerApart.com, a video destination for engagement ring customers featuring modern day educational resources, user contributed videos, a designer ring gallery, and a social networking platform, as well as incentives and contests. The site was created to help make researching and purchasing a quality engagement ring less overwhelming by delivering information through the eyes of modern day consumers.
A national advertising campaign is in motion to help launch the site and generate awareness about the incentives and educational resources available to engagement ring seekers and buyers. Apart from informing visitors about key aspects to consider when purchasing an engagement ring, the site also offers an opportunity to earn points redeemable towards discounts on the designer engagement ring of their dreams. Embracing modern technology and the demand for web 2.0 applications, a consor
Magnus visits Brooklyn! 2008-11-19 17:08:42
Mascot World Tour Update: Magnus just returned from visiting the folks over at Winksound in Brooklyn, New York. He took a tour of some of the sites like the famous Brooklyn Bridge, rode the New York City subway and climbed around on the rocks next to the East River.Thanks to Rick and Mateo at Winksound (http://winksound.magnify.net) for showing Magnus the town and giving him a warm place to sleep. Make sure to check out the pictures from Brooklyn and his past trips at the Magnus World Tour blog: http://worldtourblog.magnify.net
Now that Magnus has returned home for a quick rest, we are looking for a destination for his next trip. Let us know if you are interested in hosting Magnus and taking a few pictures of him in your hometown. We will pay for the shipping and even give you a free Magnify T-shirt. Email us at worldtour@magnify.net if you would like Magnus to come visit.
What We've Got Going On- 2008-11-14 12:56:07 It's November, and the digital video world is growing fast, even as other industries are shrinking and consolidating.You're already in. And with our Pro" tool box, you can now turn your channel into a revenue generating business.And, whether you go Pro or stick with the free offering, we're pleased to announce a ton of new features and enhancements, so you've got some exciting new things to play with:
New Player Pages. As online video quality continues to improve, we've had a bunch of you ask for new page layouts that give more room to the video player... and more features exposed on the player page. So we've released three new player page layouts, with more to come. Just log in to your administration console and you can choose the player page that works best for your channel.» http://woof.magnify.net/admin/design/playerAdjustable Site Width. If your channel is attached to an existing web site, you may have found that trying to make the widths of the pages match was a
New Player Formats go LIVE 2008-11-12 16:20:30 As online video quality continues to improve, we've had a bunch of you ask for new page layouts that give more room to the video player... and more features exposed on the player page. So we've released three new player page layouts, with more to come. Just log in to your administration console and you can choose the player page that works best for your channel.
http://YOURSITE/admin/design/player
Here are some new player page examples:
http://obsessable.magnify.net/video/Microsoft-surface-computer/articlehttp://obsessable.magnify.net/video/Microsoft-surface-computer/theater_600http://obsessable.magnify.net/video/Microsoft-surface-computer/theater_limited
Making $$$ with Online Video 2008-11-07 14:08:23 A 5 Part Series: How to make money with Online Video.By Steve Rosenbaum
Over the next 5 weeks, I'm going to publish a series of 5 articles to give readers specific tips and tricks to building a business around Broadband Video. As we find ourselves in a shifting economic climate, it's important to remember that there are some overarching trends that aren't going to change as the media world evolves. More and more video viewing will move from conventional TV and Cable to the Web, in particular as the Web becomes the new source of discovery for channels that can play on broadband enabled devices, mobile, and living-room flat-screen TV's. Secondly, advertisers are being driven to re-think how they can target consumers in a more efficient and accountable way. Mainstream mass media advertisers are going to be the last to the party. Already there is a huge shift in local and regional advertising from newspaper, radio, and local TV to web-based eme
New Features! 2008-11-07 13:48:24
A lot of exciting new features and updates have been coming out of the Magnify development shop these days. Some of you might have come across a few already, but make sure to read the list below to get the full breakdown. And while we’re happy to take credit for great new features and fixes, the majority came by way of suggestions and feedback from users like you. So keep on sending in those ideas and posting in the forums. We are listening.
Mobile Upload goes live. This is ridiculously cool. You can now send videos from your phone to a Magnify channel. It is easy to do and is a great way to finally show the world some of those videos of your dog pulling you on a skateboard. YOURCHANNEL.magnify.net/publish/emailPublishing Page Re-Design. If you’ve uploaded a video recently, you might have noticed the slick new design. It is simple, nice to use and compatible with Flash 10. Go upload something and check it out. YOURPAGE.magnify.net/admin/manage/loade
Mmmm...a great new food site powered by Magnify 2008-11-05 11:16:14
If you love food, wine and want to take a peak behind the scenes at
some of the hottest restaurants in New York City, go check out the
freshest new site in the Magnify network:
Behind The Burner
Behind
The Burner has a wealth of info and content from my favorite world…the
food world. You can find everything from nutritional tips to neat cooking
tricks used by top chefs. Behind The Burner founder and CEO, Divya
Gugnani, also provides great videos from trips around town to some of
the best restaurants in NYC. Get the inside view of established and
upcoming hot spots and find out what is behind the magic (or burner).
And for those of us finding the wallet a little light these days, the
site offers exclusive deals at great restaurants. And alas, don’t forget the wine. Whether you can’t tell the difference
between Pinot Grigio and Pinot Noir or you are the person your friends
turn towards to order wine in a restaurant, the site has info to not
only guide you, bu
Jack Myers on UGC and the economy 2008-10-30 12:39:15 Economy Pushes Advertisers and Publishers to Tap Into User-Generated Video ContentBy Jack Myers10/30/08A core question being asked about the media and advertising business for 2009 is whether advertisers, as they scale back budgets, will shift increased dollars into tried-and-true network television. "Marketers need to determine how they can put less money to work yet generate greater marketing impact." points out Magnify Media (www.magnify.net) founder and president Steve Rosenbaum, "As they scale back will they put their dollars into network or will they look for their consumers in different ways," Rosenbaum asks. "People are challenged now to do more with less and they are standing back, taking a hard look at their core assets and opportunities. Online video is a growth category and publishers will be turning to video asset aggregation and curated content to generate more page views, more users, and more money while cutting back on their costs.""Despite the doom and gloom, pre-roll
A couple of channels worth checking out 2008-10-22 16:52:01
I have been coming across some great channels and thought it was about time to share a couple good finds with the Magnify community. The below channels impressed me with their creativity, content, customization and overall enojoyability. Check 'em out.
http://backstagegallery.magnify.netEver see an amazing picture of a musician or a concert and wonder what the story behind the picture is? Back Stage Gallery has videos of famous concert photographers talking about their experiences behind the cameras. There are some great stories that are worth checking out. The channel also has an impressive collection of old concert videos to entertain you in the middle of the day while your boss thinks you are working. http://yousurftubes.magnify.netEvery time I come across this site, I am instantly annoyed that I do not know how to surf. The channel features a healthy dose of surfing vids and an active user community. They’ve customized the channel nicely (sw Read more:Couple
The Magnus World Tour Coming to You 2008-10-15 16:05:49 We’re looking for a couple of people to host our traveling Magnify Mascot Magnus (left) on his world tour. He is a friendly orange fellow that fits nicely in small places and loves to have his picture taken. Magnus has already visited some exciting places, but would love get out there and see more of the World. Take a picture or a video of him and we’ll put it up in our world tour gallery (http://worldtourblog.magnify.net). You’ll also get a brand new Magnify t-shirt for hosting Magnus. And it’s all free to you. If you are interested in having Magnus shipped to you, please send us an email at mascottour@magnify.net for details.
MAGNIFY.Net Expands Video Curation Community to Include "How To" 2008-10-10 09:24:29 New York 10.10.08 Magnify.net, the leading Video Search and Integration Platform for Mid-Market Publishers, announced it is expanding into "how to" video aggregation for the fast growing sector of instructional video content.Magnify.net is adding high speed, on the fly, video search of 5min, ViewDo, and Expert Village to enable community managers for the 35,000 and growing content channels to have access to the discovery and inclusion of relevant teaching, training, and coaching videos.Said Ran Harnevo, co-founder and CEO of 5min.com said, "We're big fans of the growing syndication economy that is emerging around video. Clearly Magnify.net has done a great job of providing customers with the tools to find video and build video communities around that content. We think adding 5min to their search and integration solution is good for us and for video consumers alike.""We have been continually impressed by the quality and knowledge value that these sites have been able to fos Read more:Community
AOL+Magnify= :) 2008-10-09 10:51:55 "AOL looking forward to a long and mutually beneficial relationship with Magnify.net"As some of you know, there was an article in Silicon Alley Insider that suggested that AOL was somehow shutting down 50 or more of its projects. Well, this is certainly not a good thing - expescially when you read that your one of them. Yike! How can AOL be 'shutting down magnify.net' when they don't own us, heck - we don't even have a deal with them.Well, the good folks at SAI were quick to clarify things - and post a correction.
And, folks at AOL jumped on the phone and helped us clear up what really happened. So, here's what our friend Fred McIntyre (SVP AOL Video) had to say about AOL, Magnify, and our relationship going forward.
“Magnify.net current leverages service and APIs that AOL provides through UserPlane and Truveo. AOL is pleased to provide these services to Magnify.net, and we look forward to a long a
New Features & Upgrades 2008-10-09 10:35:16 Wanted to update you on a number features, and answer your feature questions from your previous email below.First, Mobile Upload is built and currently in closed beta for testing. We expect we'll release it to a handful of customers next week to test various devices. Let me know if you'd like to beta the product once it's ready for testing.Second, Geotagging is live,
We have launched support for geotagging video submissions and display of their locations on a map.You can see a map of the videos which have been geotagged to date here:
http://YOURSITENAME.magnify.net/admin/manage/geocodingOur current geotagging is based on natural-language address entry and dynamic lookup via the Google Maps API; switching this out to use a hard-coded list of locations would require additional development work.
And based on some feedback from larger customers, we've added features to make Geotags editable by Site Admin's:
Halloween at Magnify 2008-10-07 18:11:49 Like most people, I’ve been spending a lot of time thinking about
Halloween. Which costume I’ll be wearing (Alan Greenspan or the Little
Mermaid), who will take me trick or treating (Mom or Magnify’s Director
of Corporate Development, Alan Medvin)…these are tough decisions! I
decided to search Magnify for some ideas and was happy to find multiple
Halloween themed channels. It never ceases to amaze me how
many channels the Magnify community creates on nearly any topic I can
think of. So in honor of the season, I picked out a couple channels I
thought were interesting and one that just plain scared me. If you
have an idea for another Halloween themed site, we would love to see
it, so go ahead and build it.
http://halloween.magnify.net
http://scarystories.magnify.net
http://halloweenday.magnify.net
Magnify.net alive and rockin - 2008-10-06 13:04:29 After last weeks report of Steve Jobs heart attack (which turnd out to be a hoax), we found oursevles wondering what it means when a person or a company finds themselves having to correct false rumors. Well, it seems we're getting a chance to learn that leason the hard way.
This morning Silicon Alley Insider is reporting that AOL is giving the ax to 50 Projects. On that list is Magnify.net. Wow, that's a shame, since AOL isn't an owner, or even an investor or partner with Magnify.net. Ouch, they're killing us and they don't even own us. that's harsh.
We've reached out to our contacts at AOL to see if we can find out what this means, and if they're going to correct the rumor. But for now, sufice it to say - we're alive and well, rocking in fact, and just having brought in another round of funding and having our pro and enterprise sales exceeding expecctations,
October News - 2008-09-30 21:15:22 We've got lots of news, updates, and even some special discounts for those of you who are thinking about expanding your Magnify.net channel.First, features.Welcome GEO-Tagging.
You asked, we delivered. Starting today - any video that is uploaded to any of your channels can include mapping information. This is a powerful new feature, given that we expect more and more recording devices to gather geo data in the future (think camcorders, cellphones, iphones, etc). So, the sooner we start being able to provide mapping data around video - the better your visitors will start tagging videos with location data. It's all good.And - for those of you looking to pimp out your channel with some snazzy new graphics, we've got a Channel Graphics upgrade package that can get you looking sharp fast. We'll do up custom buttons,
Global Video Gets Noticed! 2008-09-29 13:10:55 Welcome Geotagging.
You asked, we delivered. Starting today - any video that is uploaded to any of your channels can include mapping information. This is a powerful new feature, given that we expect more and more recording devices to gather geo data in the future (think camcorders, cellphones, iphones, etc).
So, the sooner we start being able to provide mapping data around video - the better your visitors will start tagging videos with location data. And this feature is also available for videos that are syndicated in via meta-search, pasted in via embed code, or recorded via webcam -- not just uploads.
It's all good.
Welcome Billy and Michael! 2008-09-21 14:00:50 As the fall heads in to full swing - we're excited to welcome two new members to the Magnify team. Michael Propper joins as VP of Business Development, and Billy linker is our new Community Development Manager. It's rare to find even a single person who has the drive, passion, and gut enthusiasm for the Magnify mission. But somehow, we've got the good fortune to find two of them. Here's what they have to say about themselves, its always better to hear what they have to say in their own voice -
Michael Propper
I've been fascinated with technology and entertainment and enjoying
it on the desktop and beyond for years. From producing documentaries
about future transportation in "High-Tech Monorails" to my active
involvement in digital video startups pushing beyond traditional
distribution, I've always had a thing for digital media.
For
MVP gets good marks... 2008-09-17 11:55:00 Coverage of the new Magnify.net MVP
Venturebeat: http://venturebeat.com/2008/09/16/magnify-mvp-merges-self-uploaded-video-with-the-best-of-the-web/
Inquisitor: http://www.inquisitr.com/3255/magnify-releases-new-20-video-solution/
Mashable: http://mashable.com/2008/09/16/magnify-player-mvp/
CenterNetworks: http://www.centernetworks.com/magnifynet-launches-mvp-video-player
AffiliateTip.com: http://affiliatetip.com/news/article002215.php
Magnify... Under The Hood! 2008-09-16 11:03:00 News From Magnify.net
Ladies and Gentlemen, Start Your Engines
Magnify.net lets users under the hood, changing the way video is discovered, shared, published and organized on the web.It's the first day of the release of Magnify's developer toolbox. We're starting the fall season with a collection of new players that can play On Your Site (!), as well as a suite of APIs that bring the power and tools of the Magnify.net platform to developers looking to build cool new tools.Magnfy.net - now extensible and embeddable, and still Free. Sweet, don't you think?Magnify's New Multi-View Player allows both uploaded and discovered video to play on your site, in a single player.
The Multi-View Player includes these new features: - Offered in a range of sizes from 860 x 510 to 370 x 665 - Includes both horizontal and vertical layouts - Choose
Magnify APIs Open the Web 2008-09-16 11:02:00 Magnify APIs Open the Video Aggregation and Curation Platform to DevelopersDevelopers can further customize, export, and mashup hosted social video communitiesNEW YORK -- Sept. 16, 2008 -- Magnify.net today released a series of APIs that that frees its branded channels functionality from its layout.. All content that is discovered, currated and published on your Magnify.net channel can now be taken anywhere.With the new APIs, developers can display videos and also add functionality that allows visitors to search, browse browse playlists, view comments and ratings, and see user profiles on their own domain or in branded Web applications.In less than 18 months, Magnify.net has become the largest provider of site-specific video aggregation solutions for publishers, brands, and Web-based communities. The results can be seen in the dramatic increase of Magnify-powered channels (now over 42,000), Magnify-hosted page views (approaching 1 million per day) and videos posted by the Magnify platf
Magnify's new Multi-View Player allows both uploaded and discovered video to play on your site, in a single player. 2008-09-16 11:01:00 Magnify's new Multi-View Player allows both uploaded and discovered video to play on your site, in a single player. Puts fast growing pre-roll revenue in the hand of all site ownersSeptember 16, 2008 – New York City – Web publishers adopting video have been dealing with two worlds, the video they create and upload to their professional players and the video discovered on the internet and embedded in their pages. The New Magnify Multi-View Player (MVP) brings these two worlds together, providing a seamless player experience that allows sites to blend in-house content and discovered video into a consistent player experience. The MVP player brings sites a complete video solution, embeddable player, back end upload, database management, curation, and moderation tools required to launch and grow a robust video community on your site. Magnify.net customers are finding that the impact of adding video is immediate - as Readers Digest site "TasteOfHome.com" discovered whe
New, Cool & Clickable - 2008-09-14 21:27:51 Every now and then, we like to poke around and see what Channel Builders are doing on the Magnify.net platform. As we're just days away from unleashing some awesomely cool new toys- seemed like this would be a good time to share some links and sites worth visiting.
First, take a gander at this beauty of a site:
Backstage Gallery is eye-popping collection of backstage photo's from some of the best known, and loved rockers on the planet. The design of the site is slick and approachable, and their integration on the video channel is really fun. Take a look - you'll be glad you did. And pass it along.
If you want to check out a good example of curation, take a look at FunTu.Magnify.net. This site is pure pranks - and they've found some doozies. A bit racy, but nothing to blush about... see for yourself:
Next, check out this super cool fan site for the new about to Premier "Supernatural" onthe CW: this is someone
Social Media Kicks Up A Storm! 2008-09-12 16:22:33 If you've ever wondered that the future of on the ground news video may look like, take a look at the remarkable footage being gathered by the folks at Weather.com. As the social media team has done more and more to invite user contributions, the video quality and content continues to literally blow us away. First with Gustav, then Hanna, and now Ike - Weather.com's users are gathering, sharing, and viewing UGV - and it is pretty amazing to watch.
Here's a sample of a few:
TV's future stars will come from the web 2008-09-10 19:58:35 http://www.guardian.co.uk/technology/2008/sep/11/internet.socialnetworking
Victor Keegan
I have been watching a trailer for
Chelsey OMG, a TV series for 16- to 25-year-olds to be shown next month
on the social network Bebo, which has more than 80 million users. It is
full-length for its genre - three minutes an episode. This is so as not
to strain the attention-span of today's teenies and it allows episodes
to be viewed secretly at work without reducing the nation's
productivity.
Chelsey, a young American, has landed in planet
London trying to navigate her way among dysfunctional people, helped by
suggestions from the audience. It is full of interactivity, including
intrusions into real lives with the option for viewers to become
"friends" of the stars. If it takes off after a few episodes, the
production company Channel X will know the numbers watching - including
what sort of people they are - so they can try to finance the rest of
it through a sponsor. The dream is that it will
Taste of Home's Magazine Media 2008-09-06 00:05:38 Taste of Home Forges New Model for Magazine Video
Friday, September 5, 2008, 08:59 AM ET posted by: Will Richmond
TasteOfHome.com (TOH for short), the companion web site of Taste of Home magazine, (a
top 10 magazine owned by Reader's Digest Association with a circulation
of 3.1 million) is forging an innovative new model for magazines
seeking to pursue broadband video.
As many VideoNuze readers know, I've been bullish on the
opportunities broadband presents to traditional print media, especially
magazines with strong niche appeal. What's new and different about
TOH's effort is that it brings together several other key broadband
themes I've previously discussed - purpose-driven user generated video,
simple syndication and the evolving editorial role in the broadband era
- to create a compelling publishing model and value proposition for its
target audience.
As background, TOH's original print model was to solicit, filter and
package user-submitted recipes into
Pre-Roll rolls into town... 2008-08-20 21:10:31 Will Richmond has a strong round up piece on the emerging concensous around pre-roll advertising in todays VideoNuze report. He says, in part:
"Pre-roll
video ads' effectiveness and user acceptability is getting a boost from
3 different research studies this week. Results were released by Break/Panache and Tremor Media and
by Jupiter Research, which focused on the European market. Taken
together, they are an encouraging sign for the many broadband video
providers who have chosen ad-supported over paid as their business
model of choice." And he goes on: "But as broadband video usage has grown,
pre-roll ads that actually did interrupt the content experience felt
jarring for many users. Naturally, when asked, users said, "ugh, we
hate them." Fair enough. But consumers are smart, and have quickly
recognized that, just like TV, to get high-quality video programming,
someone has to pay, and since most users would rather that not be them,
they've become more accepting of
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